Correction: Advertising in medical journals: Should current practices change?
2006

Advertising in Medical Journals: Should Current Practices Change?

Editorial

Author Information

Author(s): Fugh-Berman Adriane, Alladin Karen, Chow Jarva

Supporting Evidence

  • The CMAJ publishes twice a month.
  • The circulation of the CMAJ is 70,000.
  • The cost of a one-time full-page four-color advertisement is US$4,414 (CAD$4,900).
  • The cost per thousand readers exposed is US$63 (CAD$70).

Takeaway

This article discusses whether the current practices of advertising in medical journals should be changed.

Digital Object Identifier (DOI)

10.1371/journal.pmed.0030130

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