IMPROVING AWARENESS OF FOOD RESOURCES FOR OLDER ADULTS THROUGH REGIONAL COLLABORATIVE EFFORT
2024
Improving Awareness of Food Resources for Older Adults
publication
Evidence: moderate
Author Information
Author(s): Ilardo Joan, Zell Angela
Primary Institution: Michigan State University
Hypothesis
The study aims to assess the effectiveness of a media campaign in improving awareness of food resources among older adults.
Conclusion
The media campaign successfully increased awareness of food resources, as indicated by the rise in referrals to food pantries.
Supporting Evidence
- Calls to 2-1-1 increased, indicating greater awareness of food resources.
- Food pantry referrals increased by 29% from 2022 to 2023.
Takeaway
The study shows that a media campaign can help older adults learn about food resources available to them.
Methodology
The study used the Collaborative Effectiveness Assessment to measure the impact of a media campaign on food resource awareness.
Participant Demographics
The study focused on older adults experiencing food insecurity.
Digital Object Identifier (DOI)
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