Promoting Surgical Science on Social Media
Author Information
Author(s): Narayan Raja R., Ahmad Syed A., Annals of Surgical Oncology Social Media Committee
Primary Institution: Loma Linda University
Hypothesis
How did the initiatives by the ASO Social Media Committee impact the visibility of the journal and article engagement?
Conclusion
The formalization of the ASO Social Media Committee likely contributed to increased article engagement on social media and downloads.
Supporting Evidence
- Over two-thirds of physicians have a professional social media presence.
- Increased social media attention can be associated with greater article access and citations.
- Engagement with social media posts promoting ASO articles increased after the committee was formalized.
Takeaway
The ASO Social Media Committee helped more people see and engage with surgical articles online.
Methodology
The study evaluated the impact of social media initiatives on article visibility and engagement metrics.
Limitations
There was no difference in the number of manuscripts or Altmetric scores before and after the committee's formation.
Digital Object Identifier (DOI)
Want to read the original?
Access the complete publication on the publisher's website