Patterns of Use of an Automated Interactive Personalized Coaching Program for Smoking Cessation
2008

Using QuitCoach for Smoking Cessation

Sample size: 28247 publication 10 minutes Evidence: moderate

Author Information

Author(s): Peter Selby, Scott McIntosh, Cameron Norman, Rick Botelho, James Balmford, Ron Borland, Peter Benda

Primary Institution: VicHealth Centre for Tobacco Control

Hypothesis

What characteristics of smokers affect their participation in the QuitCoach program over time?

Conclusion

The QuitCoach program has the potential to help many smokers quit, but most users only visit the site once, indicating a need for better strategies to encourage repeated use.

Supporting Evidence

  • 83.8% of users registered with the QuitCoach.
  • 91% of users were planning to quit in the next 30 days.
  • 27.3% of registered users returned for a second visit.
  • Women and older smokers were more likely to return to the program.

Takeaway

The QuitCoach is a website that helps people quit smoking, but most people only use it once and don't come back for more help.

Methodology

Data were collected from an online questionnaire completed by users to obtain tailored cessation advice.

Potential Biases

The study relies on self-reported data, which may be subject to inaccuracies.

Limitations

Most users only visited the site once, suggesting limited engagement with the program.

Participant Demographics

Users were predominantly female (62%) with a median age of 34 years.

Statistical Information

P-Value

p<0.01

Confidence Interval

95% CI 1.31 - 2.55

Statistical Significance

p<0.01

Digital Object Identifier (DOI)

10.2196/jmir.1016

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