Willingness to Pay for Mosquito Bite Prevention in Cambodia
Author Information
Author(s): Yukich Joshua, Doum Dyna, McIver David J., Richardson Jason H., Sovannaroth Siv, Lobo Neil F., Tatarsky Allison
Primary Institution: Tulane University School of Public Health and Tropical Medicine
Hypothesis
What is the willingness to pay for a mosquito bite prevention 'forest pack' among forest-exposed populations in Cambodia?
Conclusion
Forest packs that include volatile pyrethroid spatial repellents are likely to be acceptable to forest-exposed populations in Cambodia.
Supporting Evidence
- Participants showed willingness to pay for forest packs consistent with full-cost recovery for VPSR devices.
- Approximately 50% of participants were willing to pay for a forest pack at a price of about 10 USD.
- The inclusion of a full malaria season’s worth of VPSR devices increased willingness to pay by 15%.
Takeaway
People in Cambodia who spend time in the forest are willing to pay for special packs that help prevent mosquito bites, especially if they include effective repellents.
Methodology
A discrete choice experiment was conducted to assess participant willingness to pay for a forest pack consisting of various mosquito bite prevention tools.
Potential Biases
Potential hypothetical bias may affect the stated willingness to pay compared to actual behavior.
Limitations
The sample size was relatively small and may not be representative of the broader Cambodian population.
Participant Demographics
{"gender":{"male":109,"female":56},"age":{"under_30":51,"30_and_over":114},"provinces":{"Kampong_Speu":50,"Mondulkiri":115}}
Statistical Information
P-Value
<0.001
Confidence Interval
{"low":0.9,"high":0.96}
Statistical Significance
p=0.061
Digital Object Identifier (DOI)
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