A FRAUD AWARENESS MAIL CAMPAIGN SIGNIFICANTLY REDUCES RATES OF REVICTIMIZATION AMONG OLDER VICTIMS
2024
Mail Campaign Reduces Scams for Older Adults
publication
Evidence: moderate
Author Information
Author(s): DeLiema Marguerite, Brannock M Daniel, Preble Edward, Langton Lynn
Primary Institution: University of Minnesota Twin Cities
Hypothesis
Can a mailed intervention reduce revictimization rates among older adult mail fraud victims?
Conclusion
A mailed intervention significantly reduced revictimization rates among older adults targeted by scams.
Supporting Evidence
- Older adults are disproportionately targeted by scams, costing billions annually.
- The single letter reduced revictimization by 8.6%.
- The multiple mailing condition reduced revictimization by 22.4%.
Takeaway
Sending letters to older people who have been scammed can help stop them from getting scammed again.
Methodology
A randomized control trial with participants assigned to treatment or control groups to assess the effectiveness of a mailed intervention.
Participant Demographics
Older adults who were known mail fraud victims.
Digital Object Identifier (DOI)
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