Alcohol Mixed with Energy Drinks: Consumption Patterns and Motivations for Use in U.S. College Students
2011

Alcohol Mixed with Energy Drinks: Consumption Patterns and Motivations for Use in U.S. College Students

Sample size: 706 publication 10 minutes Evidence: moderate

Author Information

Author(s): Cecile A. Marczinski

Primary Institution: Northern Kentucky University

Hypothesis

What are the rates of alcohol mixed with energy drinks (AmED) use and the motivations for AmED consumption among college students?

Conclusion

The consumption of AmEDs is common in U.S. college students, with motivations including the desire to get drunk faster and reduce sedation effects.

Supporting Evidence

  • 81% of participants reported trying at least one energy drink in the past.
  • 36% reported consumption of at least one energy drink in the past 2 weeks.
  • 44% reported trying AmED at least once.
  • 9% reported AmED consumption at least once in the past 2 weeks.
  • 78% agreed that AmEDs appeal to underage drinkers.

Takeaway

Many college students mix energy drinks with alcohol, which can make them feel less tired and lead them to drink more than they should.

Methodology

Participants completed an anonymous web-based survey about their alcohol and energy drink consumption habits and motivations for using AmEDs.

Potential Biases

The study relied on self-reported data, which can introduce bias.

Limitations

The sample was limited to one university and was skewed towards non-Hispanic whites, which may affect generalizability.

Participant Demographics

706 participants (354 males, mean age 20.9 years), predominantly Caucasian (88.7%).

Statistical Information

P-Value

p<0.001

Statistical Significance

p<0.001

Digital Object Identifier (DOI)

10.3390/ijerph8083232

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